Question

Most of the traditional media's attempts to compete with NDM have been too little and too late. Does your case study support this view?

PLAN:
Intro:
Newspaper put their content online for free in the 1990's.
Galtung and Ruges news value, immediacy

First section:
Paywall- the sun and the times. Revenue increased

• Audiences disappearing 
• print sales failling

Mike Darcy - the Mail are invaluable

UGC

• less need for journalists
• blogposts
• better for institutioons
• citizen journalists

Link with David Simon 'Build the wall'
Says the quality decreases

Second section:
social networking sites, twitter, facebook, speed of news eg celebrity deaths and sport - found out on twitter ect

Paretos Law 80/20 - Marxism
Pluralism news on the tweet  - need traditional media insitutions

Marxism - mass control over the media
eg the sun reveal gay footballer
challenges by new and digital media
power shouldnt be in the hands of one person

News Corporation's

Research News Corporation’s response to the growth of new and digital media by listing each of the institution’s brands (Sky News, Times etc.) Have any closed, changed or been in the news in the last five years for any reason?

The growth of new and digital media has affected many institutions, such as The Sun Newspaper and The Sun on Sunday. It affected The News of The World newspaper. It was running for 168 years, however it was closed down due to the phone hacking scandal, which involved the previous editor Rebekah Brookes. The trial is still going on. Rupert Murdoch, who owns the newspaper, decided to close The News of the World down and continued to carry out news on Sundays. Another change that has occurred is that the The Sun and The Times decided to go behind a pay wall. The Times has been behind a pay-wall for 3 years now and The Sun recently went behind a pay-wall. Despite being behind a pay-wall, both newspapers have lost readers, as they aren't willing to pay for news when they know they can get it for free from other newspapers such as The Guardian and The Daily Mail. These newspapers' readers have increased, as more and more people aren't wiling to pay for news. However, The Sun are using the goals app to attract subscribers. 

2) Develop examples of the impact that new and digital media has had on News Corp’s brands (paywalls, readership figures, audience share etc.)

the sun and the times- changed, as they introduced a pay wall as they were feeling threatened 
the sun and the times- newspaper cuts into profit- easier ways to views news- iphone, etc
readershop figures have gone down as other newspapers are reducing their prices to try and steal other viewers 
the sun and the times viewers have decreased due to the paywall that has been introduced, and other newspapers have increased, as people are getting news free and would rather get it for free than pay

All NDM Stories

1. 9/12/2013 - Weekly NDM
2. 17/12/2013 - http://saahmed1.blogspot.co.uk/2013/12/ndm.html
3. 8/01/2014 - CES 2014: Samsung shows off its Bendable TV
4. 16/03/2014 -  big increase in the number of people who have stopped sending expensive Christmas cards
5. 16/03/2014 - BBC news chief: problems facing local newspapers
6. 16/03/2014 - BBC targets social media users with Instagram video news
7. 16/03/2014 - Schools monitoring on-line bullying with slang translation software
8. 16/03/2014 - Social networks to face government grilling over suicide promotion
9. 16/03/2014 - Public service broadcasters join forces on catch-up service for smart TVs
10. 16/03/2014 - Flappy Bird is not the new Angry Birds
11. 16/03/2014 - Candy Crush Saga maker King’s parent company reveals 2012 financial results
12. 16/03/2014 - Internet streaming won't save music – the industry still relies on hits
13. 16/03/2014 - If Nintendo makes mobile games, what can it learn from Sony and Microsoft?
14. 16/03/2014 - Stan Collymore returns to Twitter and hits out at the Sun
15. 16/03/2014 - Press freedom under attack - the risks journalists face in order to report
16. 16/03/2014 - Boy, 12, raped younger sister after viewing porn on games consol
17. 28/03/2014 - New and digital media article 8: Does technology pose a threat to our private life?
18. 28/03/2014 - Yes, I sometimes Google my patients. Is this surprising?
19. 28/03/2014 - Pirate Bay ban lifted in Netherlands as blocking torrent sites ruled ‘ineffective’
20. 28/03/2014 -China blocks the Guardian, censorship-tracking website says
21. 28/03/2104 -Daily Mail and Guardian digital 'minnows', says News UK chief
22. 28/03/2014 -  Flappy bird may return to app stores

NDM #24

Flappy bird may return to app stores

http://www.theguardian.com/technology/2014/mar/12/flappy-bird-may-return-to-app-stores

The popular Flappy Bird game which was removed over the creator receiving threats and hate mail may return. Some users did assume it was taken down due to  copyright issues as it has a similar background and pipe design to super mario.

Since its absence from smartphone app stores, a cottage industry in Flappy Bird clones has grown up, with dozens of games sporting titles like Hoppy Frog and Splashy Fish dominating the charts. There are also versions that run on PC and Mac, including one massively multiplayer take on the recipe. So whatever happens with the original title, we are assured of many flappy returns.

NDM #23

Daily Mail and Guardian digital 'minnows', says News UK chief

http://www.theguardian.com/media/2014/mar/05/daily-mail-guardian-digital-minnows-news-uk-mike-darcey4

This article talks about the issue of whether advertising or paywalls are better in generating revenues. Mike Darcey believes that the Daily Mail and the Guardian as "digital minnows" Because, they focus on advertising to generate revenue which could lead to problems in the future and is a dangerous strategy. As a result, Darcey favours paywalls as free online "undermines the incentive for people to pay for print editions". Relying on adverting revenue is putting themselves in competition with global conglomerates such as Google and Facebook which may put them at a disadvantage. Significantly, he states: "If this is your only revenue source, then you need to think about the fact that you are head-to-head with the global internet titans". 

NDM #22

 China blocks the Guardian, censorship-tracking website says

http://www.theguardian.com/world/2014/jan/08/china-blocks-guardian-website

China in the past have blocked several sites such as bloomberg and Wall Street Journal. China tends to block sites that cause a threat to it but the Guardian doesn't believe to have posted anything to harm the relationship between China and the Guardian. "The reasons for the Guardian block are unclear – no China-related stories published by the Guardian in the past two days would obviously be perceived as dangerous by the country's leadership. One article, published on 6 January, explores tensions in China’s ethnically-divided north-western region Xinjiang, but the Guardian has covered the subject before without any noticeable fallout."

NDM #21

Pirate Bay ban lifted in Netherlands as blocking torrent sites ruled ‘ineffective’

http://www.theguardian.com/technology/2014/jan/29/pirate-bay-ban-lifted-in-netherlands-as-blocking-torrent-sites-ruled-ineffective

Earlier on in my research of articles I spoke about the new pirate bay browser and well in the Netherlands the Dutch court states that the ban should be lifted on pirate bay after two dutch internet providers, Ziggo and XS4All too this to court which led to the reversing of the blocking order. Niels Huijbregts, spokesman for XS4All stated that the free internet was victorious and that they are "pleased that the court ruled in favour of the freedom of information, protecting a fundamental right of all Dutch citizens." The judges believe that blocking the pirate bay at ISP level didn't stop users from using the BitTorrent network and illegal downloading, it actually did the opposite and increased piracy.